Overview
Our Digital Marketing course is tailored to equip learners with the skills and strategies required to thrive in the dynamic world of online marketing. Whether you’re a beginner or a professional looking to enhance your expertise, this comprehensive program covers everything you need to create impactful campaigns and grow your career.
- Comprehensive Curriculum : Covers all essential aspects of digital marketing with in-depth modules.
- Industry Experts : Learn from professionals with years of experience in digital marketing.
- Practical Training : Gain real-world experience through projects and practical assignments.
By the end of the course, you’ll have the expertise to design and execute effective digital marketing strategies, helping businesses grow their online presence and achieve success. Join Inspiro and become a sought-after digital marketing professional!
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Master in-demand digital marketing skills with Inspiro’s expert training in Bengaluru. Learn SEO, social media strategies, content marketing, and more to excel in the digital world.
Syllabus :
- Understanding the fundamentals of digital marketing.
- Exploring the digital marketing ecosystem and key trends.
- Setting up goals and strategies for online campaigns.
- Keyword research and on-page SEO techniques.
- Off-page SEO: Backlink building and content optimization.
- Tools and analytics to track website performance.
- Introduction to Google Ads and paid marketing strategies.
- Creating and managing PPC campaigns.
- Optimizing ad performance and maximizing ROI.
- Crafting effective strategies for platforms like Facebook, Instagram, LinkedIn, and Twitter.
- Paid advertising and audience targeting on social media.
- Measuring campaign success with analytics tools.
- The importance of storytelling in marketing.
- Developing engaging content for blogs, videos, and social media.
- Content distribution strategies for maximum reach.
- Designing email campaigns that convert.
- Building email lists and segmentation.
- Tools to track and analyze email campaign performance.
- Understanding Google Analytics and its features.
- Tracking user behavior and generating insights.
- Using analytics to optimize campaigns and websites.
- Understanding affiliate programs and networks.
- Collaborating with influencers to expand reach.
- Measuring the effectiveness of affiliate and influencer campaigns.
- Strategies for promoting e-commerce platforms.
- Leveraging digital marketing to boost online sales.
- Managing and analyzing e-commerce ads and promotions.
- Hands-on experience through live projects and case studies.
- Creating and managing full-fledged marketing campaigns.
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